Samantha Jewell
Chief Executive Officer
Lifeview
Samantha has been with Lifeview for over 9-years and has a passion for equality, older Australians, their rights and delivering the best quality care possible for all who chose to live with us. An all round marketer with 25-plus years experience in marketing and communications, media relations, and event management, the last fifteen in aged care and aged services, Sam's affection for working with the aged, and telling their stories, has led to Lifeview residents becoming media stars later in life. Previous senior marketing roles with Regis Aged Care and Australian Hearing ensure Samantha understands the landscape, in which we operate. Prior to becoming CEO Samantha led Lifeview’s Marketing, Events, Admissions and Lifestyle teams as well as the Pride Portfolio, including guiding and mentoring a team of Pride Champions, liaising with the wider LGBTI community and healthcare professionals.
SESSION
12:20
Humanising Care and Fostering a Renewed Sense of Purpose for the Elderly
Combatting social isolation amongst the elderly in aged care facilities by empowering residents to embrace their dreams and community
Highlighting the importance of humanity and dignity in aged care
Unpacking lessons learned from key case studies and how similar initiatives can be created to help consumers rekindle the joys of life